Roomful of Subaru employees applauding

Our People

Subaru of America, Inc. (Subaru) knows that we are only as strong as our people, so we focus on lifting up and supporting our teammates as a part of the Subaru Love Promise®. This commitment to be a force for good is driven by our dedication to help ensure that every colleague is valued, impactful, and successful.

Six Stars to Guide Us

Our company’s vision is shaped by our six stars. New employees start their journey by focusing on these principles and learning how to integrate them into their roles. These stars not only define our commitment to the Subaru Love Promise, but they also inspire and motivate every member of the Subaru team to embrace the meaning of being More Than a Car Company®.

Six key pillars to guide Subaru employees in every interaction

Living Our Values

Our Mission

People should feel love and respect at every interaction with Subaru.

Love Promise
Volunteering Impact

volunteer hours

to organizations aligned with our Love Promise pillars in 2023