The Subaru Love Promise® reflects how we show love and respect to all people in the communities where we live, work, and play. Our retailers and customers have worked together to identify these five pillars as focus areas: Subaru Loves to Help®, Subaru Loves the Earth®, Subaru Loves to Care®, Subaru Loves Learning®, and Subaru Loves Pets®. Follow each page below to learn about how these pillars guide our journey to be More Than a Car Company®.
Volunteering in our community is a key part of how we live out our Love Promise. In 2023, Subaru of America, Inc. (Subaru) employees volunteered 15,064 hours of their time to support those in need with over 69% of our employees participating in volunteer events. This level of commitment and community engagement is what makes Subaru More Than a Car Company®.
Below is the total number of hours Subaru employees spent volunteering with organizations aligned to our Love Promise pillars in 2023.
15,064
Volunteer Hours
1,246
Loves to Help
322
Loves the Earth
2,222
Loves to Care
1,515
Loves Learning
841
Loves Pets
782
Other
Check out how Subaru Loves to Help
Check out how Subaru Loves the Earth
Check out how Subaru Loves to Care
Check out how Subaru Loves Learning
Check out how Subaru Loves Pets
Our commitment to the Subaru Love Promise is highlighted through the annual Share the Love® Event. We have pledged to donate $250 for every new Subaru vehicle purchased or leased at participating retailers during the event. Visit the Subaru Share the Love® Event to learn more about the national charities supported, and the 832 hometown charities that benefited in 2023.
We are proud to call Camden, New Jersey, our hometown. Subaru has partnered with the city of Camden for more than three decades and has impacted the community through employee engagement, skills-based volunteering, and Subaru of America Foundation, Inc. grants.
Subaru was recognized by Forbes as the #1 automotive brand for social impact.
Subaru was recognized on this list of the 50 most community-minded U.S. companies for the third consecutive year.
Subaru was recognized for its continuous support of LGBTQ+ employees through fair workplace policies, practices, and benefits.
Subaru ranked 16th on the 2023 Axios Harris Poll of the top 100 reputable corporate brands in the U.S.
Subaru received the inaugural FutureCast TrailBlazer Award for the heartwarming commercial “A Beautiful Silence,” highlighting the strong connection between our customers and their vehicles and emphasizing the emotional significance of expanding access to the outdoors for all.
Subaru was honored by the National Parks Conservation Association (NPCA) with the Centennial Leadership Award for our ongoing commitment and support for the national parks.
