Subaru of America, Inc. (Subaru) has earned more IIHS TOP SAFETY PICK+ awards than any other brand since 2013.1
Subaru has been rated #1 in safety for four years, product quality for three years, and service quality for two years. In 2023, Subaru was also named #1 in overall product and service quality, quality for the price, and lowest complaint rate.2
Experian Automotive Data ranks Subaru as the industry leader in longevity, with 96% of vehicles sold in the last 10 years still on the road today.3
Subaru earned recognition by IntelliChoice for Lowest Ownership Cost in the popular brand category for the second year in a row.
Subaru ranked #1 in customer satisfaction in the mass market car segment, according to a J.D. Power CSI Study.
Subaru is the 2023 Best Mainstream Automotive Brand according to Consumer Reports.4